HELL ENERGY ICE COOL 2015 BLUE BERRY

Flavor of HELL ENERGY ICE COOL 2015 BLUE BERRY

The muted color gives it a somewhat natural impression. It looks like it's free from artificial coloring, but ironically, this is actually the result of heavy coloring (^_^;)

As soon as you take a sip, you get a gentle tartness, balanced sweetness, and a bit of astringency, creating a surprisingly realistic fruit flavor. The slight bitterness and astringency add depth, making it feel like a true blueberry experience rather than just a sweet and sour drink.

HELL has released many fruit flavors, but not many that lean toward a natural fruit taste. This 2015 blueberry edition was a pleasant surprise, breaking away from the usual HELL flavor profile in a good way.

A touch of astringency and raw fruit-like complexity makes the flavor more dynamic and enjoyable. Even though it’s juice-free, it feels like they intentionally crafted a fruit profile with depth, making it even more delicious.

Energy Ingredients of HELL ENERGY ICE COOL 2015 BLUE BERRY

Contains 80mg of caffeine. No other energy ingredients are included.

Design of HELL ENERGY ICE COOL 2015 BLUE BERRY

The various shades of purple make the HELL logo stand out. There are also orange accents, making it colorful, though the design feels a bit unpolished.

The orange color used as an accent on the can is also reflected in the tab. However, an orange tab doesn’t quite match the image of a blueberry flavor.

HELL often lacks consistency between flavor and can design, and this time, the orange elements even extend to the tab, making the overall design feel a bit off Σ(´∀｀；)

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