HELL ENERGY ZERO BERRY

Posted on November 18, 2025 | Last updated January 2, 2026

HELL ENERGY ZERO BERRY
This is the berry flavor from the sugar-free series "HELL ENERGY ZERO," which was launched with three flavors simultaneously in February 2025.

In the United States, a major energy drink market, zero-sugar products have become the mainstream. Following this trend, from around 2024, trend-conscious major brands across Europe also began expanding their zero-sugar lineups. As part of this movement, the HELL ENERGY ZERO series was released with three flavors at the same time.

On the other hand, in Europe there has long been a tendency to treat "zero sugar" as "a taste without sugar," in other words, "a not-sweet flavor with the sugar removed." So what does the HELL ENERGY ZERO series actually taste like? Let’s dive into the review.

HELL ENERGY ZERO BERRY

Manufacturer	HELL
Country of Origin	Hungary
Price	299 HUF
Flavor	Black berry
Total rating	★★★★☆

Author information Author: Energy Drink-kun

In 2001, while living in the United States, I encountered energy drinks through the dance scene and was deeply impressed. After returning to Japan, I found that energy drinks were considered novelty beverages, so I established a comprehensive website in 2013 to share the true appeal of energy drinks. As an energy drink enthusiast, I began drinking them seriously again, collecting over 8,000 varieties of energy drinks from various countries. I am also active as a critic and expert, receiving media interviews.

Flavor of HELL ENERGY ZERO BERRY

When I open the can, a rich blueberry gum-like aroma spreads out. It is not meant to replicate the scent of real fruit, yet it is not an artificial or overly chemical aroma either. Instead, it evokes blueberry gum or blueberry candy, offering a pleasantly dense fragrance. Let’s take a sip.
Flavor of HELL ENERGY ZERO BERRY
As I take a sip, sweet-and-tart blueberry and grape flavors spread across the palate, followed by a juicy finish reminiscent of raspberry with a distinctive acidity.

It delivers a high-quality flavor comparable to the Red Bull Edition series, which skillfully highlights deliciousness without fruit juice, recreated here in a zero-sugar formula. It feels like it is made with a completely different recipe from the traditional European zero-sugar products that were typically “not sweet and lacking in flavor.”

I don’t notice the unpleasant taste or thinness often associated with artificial sweeteners. The bold flavoring that lingers after drinking, combined with a well-balanced sweet-and-tart profile, creates a berry flavor that hardly feels like zero sugar at all.

There is a slight residual feel left in the mouth after drinking, yet the overall impression is light, leaving a clean finish with a lingering blueberry aroma.

I bought this in Hungary during a hot spring day, and it is so well balanced in terms of natural flavor and umami that on a hot day, I could easily finish it in just two or three sips.

Energy Ingredients of HELL ENERGY ZERO BERRY

Energy Ingredients of HELL ENERGY ZERO BERRY
Contains 80 mg of caffeine. No other energy ingredients are included.

Design of HELL ENERGY ZERO BERRY

The design is built around a white base color, with a large silver HELL face prominently displayed, creating a clean and sugar-free-inspired look.
Design of HELL ENERGY ZERO BERRY
Since this is a berry flavor, it combines a gradient that transitions from bright purple to pale blue.

No matter which side of the can I look at, the words "ZERO" and "ZERO SUGAR" are clearly printed, making it easy to tell that this is a sugar-free HELL. The flavor name is also written on every side, making it easy to understand at a glance. It is a well-executed design that conveys the product’s features clearly while maintaining a clean and visually appealing look.

These are the three flavors from the HELL ENERGY ZERO series that were released simultaneously.
Design of HELL ENERGY ZERO BERRY
With a design that makes it obvious at a glance that these are zero-sugar drinks, along with clearly differentiated color schemes for each flavor, the impression is that this is a new zero series with little to criticize.